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Stone shares how OOUX saved developers 1000+ hours of discovery work, led a team to collaborate with the entire organization, and discovered 12 objects with over 100 relationships - all with just the Discovery phase, no less!
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A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.
In this episode of the podcast, Sophia and Caroline discuss why Caroline calls OOUX a power tool for digital design, what it's like to have a user call your system "seamless," and the parallels between OOUX and API design.
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listenA real world example of how object oriented UX was put in practice for the ITHAKA S+R redesign for project scoping and information design.
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UX practitioners often struggle with shifting requirements and increasing product complexity. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains on the NN/g UX Podcast how OOUX improves usability, reduces inconsistencies, and streamlines collaboration across teams.
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