In this episode of the podcast, Sophia and Torrey talk about why people tend to be biased toward stories they understand, how facilitating with sticky notes helps level the playing field for ideas, and how Torrey used OOUX to untangle the “spaghetti” of requirements, system objects, and team vernacular at a large company we all know.
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A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.
In this article, Sophia outlines why it's a bad idea to start UX projects with task flows and how OOUX can provide the framework you need to get started with any design project, no matter the complexity.
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Allie Ofisher is a UX Consultant & Certified OOUX Strategist who focuses on information architecture, user research, & of course, OOUX. In this episode of the podcast, Sophia & Allie discuss running an ORCA Sprint for the Church of Latter Day Saints, how best to teach the process to stakeholders who might not have a design background, plus future plans for implementing future ORCA Sprints.
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UX practitioners often struggle with shifting requirements and increasing product complexity. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains on the NN/g UX Podcast how OOUX improves usability, reduces inconsistencies, and streamlines collaboration across teams.
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