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Podcast Episode

Episode 032 - How to "Dev-ign" with Keith Rich and Anthony Gallo

April 2022

54 Minutes

In this episode of the podcast, Sophia chats with Keith and Anthony about how they discovered OOUX, how they use it at Think Company, and what it means to "dev-ign."

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Keith Rich and Anthony Gallo join us from Think Company, a bespoke UX and software firm out of Philadelphia. Anthony, the "engineer" of Think Company, began his career in system administration. He took learning how things work "under the hood" to a new level when he later became a self-taught developer. Keith, the "midfielder" at Think Company, comes from Pharma advertising and is passionate about prototyping new ideas and bridging the gaps between design and development.

LINKS:

Don't miss hearing more from Keith and Anthony at the upcoming Object-Oriented UX Happy Hour on May 5, 2022 @ 6pm EST.

Follow Keith on Twitter: @keith_rich

Follow Anthony on Twitter: @_ant_g

Read the series on OOUX by Keren Toledano on the Think Company blog: Part 1 and Part 2

And Think Company’s article “What the Heck is a ‘Full Stack’ Developer, Anyhow?”

Episode Transcript

Subscribe to OOUX Podcast

Every 2-3 Thursdays

A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.

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Event Recording

OOUX Happy Hour: Leveraging Airtable as a CMS with Keith Rich and Anthony Gallo

May 5, 2022

6:00 pm

EST

1 Hour

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Keith Rich and Anthony Gallo — a dynamic design/dev duo from Think Company who leverage OOUX in their work — recently started used Airtable as a content and data management solution. After a bit of experimenting, they quickly realized the benefits. Content consolidation, a well-documented API, and accessible project management round out the benefits.

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UX practitioners often struggle with shifting requirements and increasing product complexity. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains on the NN/g UX Podcast how OOUX improves usability, reduces inconsistencies, and streamlines collaboration across teams.

FYI: This is an affiliate link (we earn a small kickback if you buy).

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