OOUX We Did It Again is back! ...after a short hiatus in which we were busy, busy bees here at OOUX HQ. In this video, Sophia brings Allie a UX Fail from Vetted.ai, a new AI shopping research agent. The BRAND and PRODUCT are masked! Tune-in to learn how differentiating your objects will make your user experience intuitive AF.
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👻 Get on the waitlist for the Designing With ORCA Mini-Course: https://www.ooux.com/designingwithorca
A deep dive into how to detect and prevent these unsavory flavors of unintuitiveness!
📖 Get on the waitlist for X-ray UX: The ORCA Handbook: https://www.ooux.com/xrayux A handbook that will walk you through all 16 steps of the ORCA process
A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.
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20 powerful strategies to elevate your UX/product/content practice IMMEDIATELY. (Like really.) With Sophia Prater, chief evangelist for Object-Oriented UX & creator of the ORCA Process.
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Allie and Sophia are fed up with the advice for UX designers to learn everything EXCEPT essential UX skills. In this episode they reveal their 5 crucial skills every successful UX designer needs, rewriting the traditional UX job description for what ACTUALLY matters in today’s industry.
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watchIn this episode, Allie and Sophia spill the tea on broken objects - that frustrating moment when your interface plays "now you see it, now you don't" with user actions.
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UX practitioners often struggle with shifting requirements and increasing product complexity. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains on the NN/g UX Podcast how OOUX improves usability, reduces inconsistencies, and streamlines collaboration across teams.
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