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Advanced OOUXer Karen Hewell joins me to share how she’s helping government agencies shift from page-based chaos to object-based clarity. We talk breaking silos, creating shared ownership, and making massive content ecosystems easier to manage (and actually intuitive). 🎯
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A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.
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20 powerful strategies to elevate your UX/product/content practice IMMEDIATELY. (Like really.) With Sophia Prater, chief evangelist for Object-Oriented UX & creator of the ORCA Process.
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Greetings OOUXers! In this New Years episode of the podcast, we welcome Content Designer, Information Architect, and Certified OOUX Consultant, Karen Hewell. Sophia and Karen discuss the power of naming your feelings and thoughts, the difference between feelings and thoughts, mapping your polarizing traits can make you more confident, & how to get started OOUXing your life.
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listenIn this session, see examples of how Karen and some of her more enterprising colleagues have used the basic structure of the "classic" nav flow and adapted it for concepts like user intent, voice & tone, page types and facets. Plus, explore how to better enable your content creators (many of which are *not* UX writers) with OOUX-informed documentation and processes.
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UX practitioners often struggle with shifting requirements and increasing product complexity. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains on the NN/g UX Podcast how OOUX improves usability, reduces inconsistencies, and streamlines collaboration across teams.
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