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OOUX We Did It Again - What is OOUX? And What Can It Do For Me?

In this episode, Sophia and Allie get clear on what exactly OOUX is, how the ORCA process works, and why everyone is talking about it! If you have heard about OOUX and were wondering what it can do for you in your UX practice, or if you find yourself faced with intense digital complexity and need a way to break it down, this video is for you!

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Check out these articles for more on the cognitive science of OOUX: "Don't Dead Him - Why Verbs Are Hard and What It Means For the UX Process" - https://sophiavux.medium.com/dont-dead-him-why-verbs-are-hard-and-what-it-means-for-our-ux-process-9389a6b2fb8e"UX For Lizard Brains" - https://alistapart.com/article/ux-for-lizard-brains/

"The Object-Oriented User" - https://blog.prototypr.io/the-object-oriented-user-52c5bbdb246c

👻 Get on the waitlist for the Four UX Fails Mini-Course:https://www.ooux.com/offerings/fourfailsA deep dive into how to detect and prevent these unsavory flavors of unintuitiveness!

⭐️ Join the waitlist for the OOUX Masterclass: https://www.ooux.com/spmcwaitlist

A 22-hour online course that will help you have more confidence in the face of complexity, design more elegant and resilient digital systems,  reduce rework while also having more fun, and overall level-up as an advanced, high-value UXer.

Episode Transcript

Subscribe to the UX Level-Up Podcast

A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.

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UX Level-Up

20 powerful strategies to elevate your UX/product/content practice IMMEDIATELY. (Like really.) With Sophia Prater, chief evangelist for Object-Oriented UX & creator of the ORCA Process.

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NN/g UX Podcast - What is Object-Oriented UX
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