No items found.
Cookie Consent
By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
Certified OOUX Strategist, Lauren Stone, uses OOUX and the ORCA process to help the Mutual UFO Network (MUFON) to rebrand its image in order to adopt a more modern look and exhibit more credibility. The new brand strategy aims to attract younger, and more diverse members while establishing a more inclusive culture.
FYI: This is an affiliate link (we earn a small kickback if you buy).
To get access to this guide, enter your email below. If you are not already part of our OOUX world, you'll be added to the weekly OOUX Newsletter. You can, of course, unsubscribe at any time! We will never sell, spam, our otherwise disrespect your information. And we strive to provide only top-notch valuable content in our newsletter.
A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.
UX practitioners often struggle with shifting requirements and increasing product complexity. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains on the NN/g UX Podcast how OOUX improves usability, reduces inconsistencies, and streamlines collaboration across teams.
FYI: This is an affiliate link (we earn a small kickback if you buy).
listen
