In this interview with Sophia Prater on the UX Pathways Podcast, Sophia talks about how she got into UX back in 2008 and gets up on her soapbox about how the UX industry is failing and how UXers are often set up to design in the dark. If you are interested in the OOUX Masterclass, make sure to stay until the end.
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A dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex.
UX practitioners often struggle with shifting requirements and increasing product complexity. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains on the NN/g UX Podcast how OOUX improves usability, reduces inconsistencies, and streamlines collaboration across teams.
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